Funding DNN in 2010: Open Letter
The future is now
As frequent visitors to this site already know, modern roller derby is on an absolute tear right now. The sport's steep growth had shown some signs of tapering last year, but the release of Whip It (and particularly January's DVD and BD offering) stoked the fire, dramatically increasing bout attendance, new skater interest, and new league formation.
We've been pedaling just as fast as we can to keep up, so far with reasonably good success. In 2008, we began providing live event coverage, tackling three major events (WFTDA East & West Regionals and Nationals), plus a smattering of individual bouts. In 2009, we expanded to seven events: Four Corner Feud, East Coast Derby Extravaganza, all four WFTDA Regionals, and Nationals; plus dozens of individual bouts. We also pioneered the dedicated sportscaster call for the video stream, providing a much more informative viewer experience (at the cost of doubling our event staffing requirements).
Our Fall 2009 coverage was helped along by an external event we couldn't possibly plan for. My last day job fell victim to the stinky economy in the middle of last summer, freeing me to join Justice Feelgood Marshall at every one of WFTDA's Big Five tournaments.
This year, we're once again more than doubling our ambitions, with full DNN live coverage committed for fifteen major events:
- Wild West Showdown
- Franky Panky
- Dust Devil
- Battle for the Coast
- Spring Roll
- Midwest Brewhaha
- The Great Southern Slam (holy shit Australia!)
- East Coast Derby Extravaganza
- Battle on the Bank
- Spudtown Knockdown
- All 4 WFTDA Regionals
- WFTDA Championship Tournament
We're on track to give all these events, plus several dozen individual bouts, the "Full DNN Treatment": streamed video with score and clock overlay, dedicated sportscaster call, and moderated text boutcasting. Which is really exciting, except for this key challenge: keeping up with this volume of activity demands full and undivided attention from both Justice Feelgood Marshall and from me, pretty much every waking moment.